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SAMARTH – Daily Answer Writing Mentorship Programme
23th September 2025 (13 Topics)

Rising Global Ayurveda

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Context:

The article highlights the growing relevance, global expansion, and scientific validation of India’s traditional medicine systems, particularly Ayurveda and the broader AYUSH sector.

Global Relevance and Market Growth

  • Wide Usage: Traditional medicine is practised in 88% of WHO member states, serving billions due to affordability and accessibility.
  • Market Expansion: The global traditional medicine market is projected to reach $583 billion by 2025, with China, Australia, and India being key contributors.
  • Preventive Approach: Traditional medicine emphasizes proactive, preventive care addressing root causes rather than just symptoms.

India’s AYUSH Transformation

  • Industrial Growth: India’s AYUSH sector, with over 92,000 MSMEs, has grown eight-fold in under a decade, with manufacturing and services revenues exceeding ?1.37 lakh crore and ?1.67 lakh crore respectively.
  • Global Exports: India exports AYUSH products worth $1.54 billion to over 150 countries, enhancing soft power and international recognition of Ayurveda.
  • Public Awareness: NSSO survey (2022-23) reports near-universal awareness (95–96%) and widespread usage of AYUSH, with Ayurveda being preferred for preventive and rejuvenation care.

Scientific Validation and International Outreach

  • Research Investment: Institutions like All India Institute of Ayurveda and CCRAS focus on clinical validation, drug standardisation, and integrative care models combining traditional and modern practices.
  • Global Partnerships: India has signed 25 bilateral agreements, 52 institutional partnerships, established 43 AYUSH Information Cells, and positioned 15 academic chairs abroad to promote traditional medicine.
  • Technology Integration: WHO-supported initiatives integrate AI and digital tools into traditional medicine, enhancing clinical validation, predictive care, and big-data analytics.

Practice Question:

Discuss the growing global significance of India’s traditional medicine systems, with reference to AYUSH, and examine the role of scientific validation and international cooperation in mainstreaming traditional healthcare.

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